Increase Your Travel Business's Digital Presence with a Year-long Marketing Action Plan

Our Marketing Audit, Strategy & Action Plan service will provide you with a detailed annual roadmap to empower your business with a data-backed marketing strategy designed to achieve sustainable growth. This comprehensive service provides an in-depth analysis and actionable plan to enhance your marketing efforts, ensuring you stay ahead of the competition and maximize your ROI.

If You're Struggling With:

Knowing where to focus marketing efforts for the best ROI
Creating engaging content consistently without a dedicated marketing team
Leveraging data effectively to personalize their marketing campaigns and engage potential customers on a deeper level
Deciphering which metrics are meaningful and how to measure the ROI from various digital marketing strategies
Monitoring your online presence across multiple platforms and effectively managing customer feedback

Then it's Time to Stop Second Guessing

Get the Clarity You Need to Simplify Your Marketing

with a

Strategy & Implementation Plan!

Confidently Leap Forward

Get clarity on which channels are bringing your the most qualified leads and sales.

You're supported with a detailed Marketing Strategy and all the practical tasks to improve the performance of best performing channels.

Let's get you're digital presence on track to ensure long term lead generation.

Expertise at Your Service

Our data-driven approach ensures long term, sustainable results. By understanding what your competition is doing and understanding your target audience and their behavior, we create a tailored strategy that will elevate your brand and drive conversions.

We analyze what's working for you and the larger market to determine the most effective channels and methods for reaching them. Our goal is not just short-term success continued capture of market share for your brand in the competitive digital landscape.

Regain Your Time

Experience the deep sense of peace that comes with having a meticulously designed Action Plan to guide you every week. Say goodbye to decision fatigue and uncertainty about where to begin or what to do.

Our personalized Action Plan empowers you to effortlessly tackle marketing tasks that support your business goals.

What's Included

2-hour Consultation Session + Recording - During this call, we'll cover:
- Your business goals
- Budget for marketing
- Timeline for goal achievement
- Time commitment to marketing
- Other business objectives
Baseline Audit - Determine what channels grew the most last year for both traffic and leads.
- Website Traffic Acquisition Audit & Report - Identify top lead-generating channels beyond OTA's. Evaluate areas for channel enhancement.
- Social Media Audit & Report - Assess channel growth speed, best-performing content, and improvement opportunities.
- Email Marketing Audit & Report - Analyze list growth, opt-in effectiveness, and email marketing impact.
- Paid Traffic Audit & Report - Review paid ads' effectiveness and consider increasing budget allocation. Identify areas for attracting high-value leads.
Market Research - Perform competitor analysis, social review, keyword research, email marketing audit and website review.
- Research other marketing channels to expand your business’s reach
Year Long Strategy & Action Plan - This plan will break down your marketing efforts for the entire year into weekly tasks to help ensure you stay on top of marketing. Includes timelines, time commitments, assets required, costs and more!
90-minute Action Plan Review Call - We'll discuss the strategy and action plan. Make quick edits as needed and answer questions you may have.

Ready to transform your marketing?

Your next steps couldn't be simpler:

Pay for your Marketing Audit & Action Plan via the buttons on this page
Select your Kickoff Call time slot on the next page
Watch for your intake form & complete prior to Kickoff Call
Join the Kickoff Call & provide input/software access etc.
Relax while we perform the audit and prepare your Strategy & Action Plan [4 week turn around]
Book & join your Action Plan Review Call
Decide if you want to roll out the Action Plan in house or get a quote from us for support.

Hi there, I'm Will!

My background lies in the intersection of math and marketing. With multiple certifications in Digital Marketing, my focus is always on results and ROI for our clients.

Having worked with local bike shops, international luxury FIT & group tour operators, and retreat centers, I've deployed successful marketing campaigns ensuring traffic growth, lead generation and increases in sales.

It brings me joy to see 10x return on ad spend, steady organic YOY growth and clients hitting sales goals. Ready to take your marketing to the next level?

Let’s do this, together!

What Others Are Saying

F.A.Q.'s

How much time do I get 1:1 with Will?

Total is 3.5 hours. We spend 2 hours together to start, which helps me get 'under the hood' of your business's marketing needs, ask clarifying questions, and ensure I have what I need to perform the audit and create your action plan.

Who is this Marketing Strategy & Implementation Plan for?

Business owners or marketing mangers who are seeking an objective review of their current marketing strategies and seeking a detailed action plan. You should be ready to invest 4-6 hour per week to implement the provided action plan for the year or have a marketing-minded team member to delegate to.

What is your refund policy?

This is a non-refundable investment. I aim to provide personalized consulting services to help you grow your business. In accepting one of the limited number of places I have available, you acknowledge I am committing my time and resources to you. For this reason, if you decide to withdraw from your consultation/ workshop/ program, I will not offer a refund. I trust you to make a wise and thoughtful decision.

What do I have to do to prepare?

You will need to complete my intake form to provide me with the background needed to host the 2 hour Consultation Session. Be ready to share some software access for pulling analytics, monthly budget per channel, goals for the next 1-5 years (including total revenue, # clients to serve etc.), as well as give clear descriptions of issues/pain points in your current marketing efforts.